Welcome to the Think! Media Center designed to help you create compelling stories around the state of business negotiation today. Think! is the global thought leader redefining negotiation and, in the process, transforming how leading corporations do business.
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Andrea Johnson
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Think! is a global consultancy redefining business negotiation; it was founded in 1996 by Dr. Max Bazerman, PhD, Executive Committee Member of Harvard Law School’s Research Program on Negotiation and Jesse Isador Straus Professor of Harvard Business School, and Brian Dietmeyer, author of Strategic Negotiation.
Think!’s approach has resulted in impressive returns on investment for leading corporations such as Federal Express, Monster, Ryder, Coca-Cola, Maersk, SkillSoft, Symantec and Alcatel-Lucent. For clients who ask Think! to do return-on-investment analyses, the outcomes are impressive – most experience at least a 200 percent ROI within a year of implementing Think!’s strategies and processes. This is why: they simplify negotiation through three simple elements that are woven into their clients’ unique sales structures and cultures. This helps sales professionals control negotiation outcomes by identifying and leveraging their value to the customer and their customers’ value to them.
Think! offers a wide range of services from two-day Strategic Negotiation™ workshops to organizational negotiation solutions. These provide a common negotiation goal, language and process, resulting in consistent customer and competitor messaging, internal alignment, and creation of true business value.
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by Brian J. Dietmeyer
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Genuine negotiation power resides in “the gap.” What’s the gap?
Make negotiation significantly more collaborative by moving everyone involved to the same side of the table through a concept called Multiple Equal Offers.
We’re Not There Yet, Why We Need to Be and How to Get There
Overview of the current state of business-to-business negotiation.
Buyers will always say they can get the same thing you’re selling for less. However, rarely is your value proposition identical to your competitor’s. Learn how simple it is to respond with facts versus reacting emotionally.
The supply management environment is evolving and a break-neck speed – and every drop of value is being squeezed from business relationships. Sellers will thrive in this new environment if they accelerate their negotiation analytics by incorporating a more strategic approach that can result in the creation of measurable incremental business value.
It’s the end of the quarter and you need to make your numbers. You waive fees, offer flexible payment terms, toss in some add-ons. Multiply that thousands of times across an organization and you’re giving away millions every year.
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Achieving ROI on a $7.2B Sales Training Investment
Groundbreaking whitepaper reveals companies don’t know if the billions of dollars spent on sales training really pays off and outlines the best sales training practices to ensure it does. This research was developed by Think! Inc in conjunction with Selling Power and the Professional Society for Sales and Marketing Training.
Most negotiators “are like drunks,” said an editor of a premier sales publication. “You never know what they’re going to do.” This article provides the statistical evidence proving this point, and explains why and how negotiators need to sober up with a strong dose of process if they’re going to thrive in today’s harsh business climate.
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