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Think! Inc. - business negotiation, redefined

Archive for June, 2007

Are your negotiation techniques sabotaging your business relationships?
Brian Dietmeyer - June 29th, 2007

When a negotiation ends, a positive, lasting relationship with the customer should begin.

However, negotiation that demads zero-sum concessions usually results in one side gaining at the expense of the other, which means someone will walk away feeling defeated.  This kind of adversarial energy won’t create the momentum necessary to get a great relationship rolling.

But it doesn’t have to be this way…

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